All plans include secure hosting, analytics, and standard support. Cancel anytime.
Perfect for small businesses ready to capture leads 24/7.
For teams who need 2-way conversations and advanced automation.
Advanced AI stack with voice + chat automation across all channels.
*Feature availability may vary by region or integrations. Contact us for details.
Everything in Digital Lead IA is included from Starter. Only AI capabilities scale by plan.
| AI / Capability | Starter | Professional | Scale |
|---|---|---|---|
| AI Chatbot (Web + FB/IG + GMB) | ✓ | ✓ | ✓ |
| Voice Agent – Missed-Call Callback | ✓ | ✓ | ✓ |
| Voice Agent – Inbound & Outbound | Add-On | ✓ | ✓ |
| Answers + Qualifies + Books (AI phone) | Add-On | ✓ | ✓ (advanced) |
| WhatsApp AI | Add-On | ✓ | ✓ |
| AI in Workflows (generate, classify, summarize) | Basic (limited) | Unlimited | Unlimited + prompts library |
| Knowledge Base / RAG | 1 KB / 5 docs | 3 KB / 25 docs | Unlimited |
| Complimentary LC Credits (SMS/voice/email) | $10 | $25 | $100 |
| Onboarding & Support | Standard | Priority Onboarding | Priority + SLA |
| Feature | Starter | Professional | Scale |
|---|---|---|---|
| 2-Way Text & Email (Unified Inbox) | ✓ | ✓ | ✓ |
| Web Chat, Facebook Messenger & Google Business Messages | ✓ | ✓ | ✓ |
| Calendars & Online Booking | ✓ | ✓ | ✓ |
| CRM, Contacts & Opportunities (Pipelines) | ✓ | ✓ | ✓ |
| Automation Workflows, Triggers & Trigger Links | ✓ | ✓ | ✓ |
| Email Marketing & SMS Templates | ✓ | ✓ | ✓ |
| Websites, Funnels, Forms & Surveys | ✓ | ✓ | ✓ |
| Invoices, Quotes, Text-to-Pay & Subscriptions | ✓ | ✓ | ✓ |
| Reputation Management & Review Requests | ✓ | ✓ | ✓ |
| Social Planner (FB & IG) | ✓ | ✓ | ✓ |
| Reporting Dashboards & Call Tracking/Recording | ✓ | ✓ | ✓ |
| Power Dialer & Round-Robin | ✓ | ✓ | ✓ |
| User Roles & Permissions | ✓ | ✓ | ✓ |
| Included Credits / month | Starter | Professional | Scale |
|---|---|---|---|
| Complimentary LC Credits | |||
| ≈ Text Messages / month | |||
| ≈ Calling Minutes / month | |||
| ≈ Emails / month |
All core Digital Lead AI features are included in every plan. AI capabilities (chat/voice limits, KB, lines & concurrency) scale by plan. Some items may require add-ons or third-party integrations.
| Category | Item | Rate |
|---|---|---|
| Phone System | Outbound/Inbound Voice | $0.042 / minute |
| App/Deskphone Leg (client minutes) | $0.0255 / minute | |
| SMS | $0.0249 / segment | |
| Standard Email | $0.002 / email | |
| LC Email Verification | $0.0075 / verification | |
| Content AI | Text Generation | $0.27 / 1,000 words |
| Image Generation | $0.18 / image | |
| Conversations & Voice AI | Conversation Message | $0.06 / message |
| Voice AI Call | $0.39 / minute | |
| WhatsApp Usage | Session / Template (baseline) | $0.222 / WhatsApp usage |
| Reviews AI | Auto-Response | $0.03 / review response |
| Agent Studio | Words Included | $0.75 / 750,000 words |
Clear allowances and pay-as-you-go pricing. All core GHL features are included in every plan.
| Item | Starter | Professional | Scale |
|---|---|---|---|
| Contacts | Unlimited | Unlimited | Unlimited |
| Team Members | Unlimited | Unlimited | Unlimited |
| Call Recordings | Unlimited | Unlimited | Unlimited |
| Complimentary LC Credits | |||
| ≈ Text Messages / mo | |||
| ≈ Emails / mo | |||
| ≈ Calling Minutes / mo | |||
| Phone Numbers | No Limit | No Limit | No Limit |
| AI Minutes Included (voice/chat reference) | |||
| AI Use | As noted below | As noted below | As noted below |
Text, calls, emails and AI usage draw from monthly credits as shown. Complimentary credits are added to your media wallet each month. Purchased credits never expire. Approximations are based on a single channel only; your actual mix varies by usage.
Rates above are editable reference values. Change them to match your Stripe/LC rebilling for your region. WhatsApp, HIPAA and some AI features may require third-party add-ons.
No Contracts — All plans are month-to-month. Cancel anytime.
706 W North Ave Lake Bluff, IL 60044
5.0
based on 100+ reviews
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